My work brings together business intelligence, analytics, operations, lead generation, digital strategy, and entrepreneurship. I help businesses understand what is happening, identify what needs attention, and build practical systems that support better decisions and stronger growth.
Engagements can be focused on a specific problem, a defined project, or an ongoing need for analytical and strategic support.
Transform scattered information into dashboards and reporting tools that make performance, risk, and priorities easier to understand.
Identify bottlenecks, simplify workflows, and create systems that help teams work with better information and fewer manual steps.
Build focused prospecting strategies using market research, customer segmentation, list development, and organized outreach planning.
Review how a website communicates, guides visitors, captures leads, and supports the actions the business wants customers to take.
Connect pricing, costs, operations, market assumptions, and financial goals into a plan the business can actually use.
Design focused web tools, data products, and prototypes that turn an idea or recurring business problem into a working solution.
These examples reflect the type of analytical, operational, and technical work I bring to consulting engagements.
Organized supplier ownership, spend tiers, purchase-order approval thresholds, and pending approvals into a clearer decision-making view.
Developed logic based on product usage to support inventory ordering, flag items at risk of running low, and identify exposure when demand spikes.
Simplified difficult purchase-order research by joining backend data and allowing users to search lists of POs or filter by warehouse, date, and region.
Built a tool that gathered forecast data, compared it with actual performance, and calculated week-over-week forecast accuracy.
Designed a mobile-first earthquake awareness experience that combines live seismic information, location context, map visualization, and tsunami status.
Developed a modular seismic-analysis project focused on activity, depth, energy, observatory thresholds, testing, and historical-data ingestion.
The purpose of data is not to create more reporting. It is to help people notice what matters, understand why it matters, and decide what to do next.
My approach starts with the business question, the people using the solution, and the decision the work needs to support. The technology comes after that.
That same principle guides my work in lead generation, websites, operations, and business planning: clarify the goal, remove unnecessary friction, and build something people can realistically use.
My entrepreneurial work gives me firsthand experience with the challenges founders face—from branding and pricing to operations, websites, customer acquisition, partnerships, and execution.
Bilingual wedding officiant services centered on meaningful, intentional ceremonies and a polished client experience.
Visit website →A Puerto Rico-inspired honey rum venture combining product development, premium positioning, storytelling, sourcing, pricing, and launch strategy.
View brand →The business behind my consulting, website strategy, analytics, lead-generation, brand-development, and digital-project work.
Connect on LinkedIn →Tell me what you are trying to improve, what is currently getting in the way, and what a successful result would look like. I can help determine whether the right solution is analytical, operational, digital, or a combination of all three.